We’re here to help

Everyone in the Amac team is approachable, helpful, knowledgeable and student-focussed. We understand the importance of finding the right qualification for you and are always happy to answer any questions you may have. We’re a close-knit team who enjoy working together and we believe it shows!

Amac Tutors

Amac Student Support

We are primarily based at our Head Office and work alongside Amac Tutors to ensure consistent, high quality training provision which meets the changing needs of students and employers.

Dave Lee

Education and Training Director
Dave Lee is the co-founder of Amac, he continues to write and produce all our courses and you might even find him teaching you.

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Liz Lee

Liz Lee

Managing Director
Liz graduated as a teacher from Goldsmiths, University of London and over the years has taught primary children and also adults in English and mathematics. Since, she has gained many qualifications from quality assurance to business enterprise. Liz is now based at the office and is also often meeting students on exam days too. She is involved in much of the day-to-day activities for Amac and AllActive.

Amac Team

Our Tutors and advisors tend to work remotely but get together regularly to share best practice and students can guarantee a consistent standard of training regardless of their chosen venue or course.

Trevor Clarke (photo)

Trevor Clarke

Trevor has considerable teaching experience of 30 years as a Tutor and Assessor delivering fitness professional qualifications. He has taught wide range of subjects including personal training, older adult instructor, disability instructor and circuit training. Trevor also been involved in the delivery of the Instructability program which teaches disabled students to obtain a gym instructor qualifications.

James McKeown (photo)

Andrea Olver

Andrea Olver has worked for Amac for over 10 years as an assessor, programme manager and more recently as their operations manager. Prior to that, Andrea worked as a physiotherapy technician for the NHS and has also run her own fitness and sports massage business, running after school activity sessions for primary school children and at a local football club providing injury rehabilitation advice. Alongside her work at Amac, she works for the NHS as an obesity and weight management specialist.

James McKeown (photo)

James McKeown

James has over 10 years teaching experience and an additional 6 years experience working in the fitness sector. He has worked at all levels, from gym instructor, personal trainer and exercise referral instructor through to cardiac rehab and managing a facility. James teaches the on the level 2 and 3 personal training courses.

Sarah Bolitho

Sarah Bolitho

Sarah Bolitho has had a long career in the fitness industry starting as a fitness coach over 25 years ago. She has since been a Course Director for a national fitness training provider and holds an MSc Postgraduate Diploma in Exercise and Health Behaviour. Sarah continues to develop resources and training programmes for specialist fitness instructors alongside writing books for the fitness industry. She regularly trains medical professionals, midwives and fitness instructors. Sarah specialisms include exercise referral, mental health, obesity, ante post-natal, older adults and activity, disability fitness, and behaviour change. She has developed and delivered training and cascade training for peer-led activity for older adults (LIFT programme) for Welsh Assembly Government/Age Concern Cymru.

Francesa Gamgee

Francesa Hickey

Francesca has taught at Amac for over 10 years on wide-ranging courses and programmes with both young people and adults. Her background is in coaching sports and fitness instructing children in primary schools. Francesca is very experienced in group exercise classes and along with other courses, she teaches the Profusion range.

Sarah Thompson

Sarah Thompson

Sarah graduated from London South Bank University in 2006 with a First class Honours degree in Physiotherapy and has worked at University College London Hospitals (UCLH) in London, Buckinghamshire NHS hospitals and The Peace Hospice in Watford. She has worked in all areas of physiotherapy and has extensive knowledge and experience of working with older people, orthopaedics and rehabilitation.

Lucy Wilby (photo)

Lucy Wilby

Lucy has 12 years experience in teaching and assessing and has much industry experience. She also has a wealth of experience in the business-side of fitness with sales and marketing. Lucy has a degree and masters in sports and exercise science along with a host of other industry specific training. She teaches a variety of programmes including PT and Ante/Post Natal courses.

Nicola Bowen-Jones

Nicola Bowen-Jones

Nicola has worked within the Active Leisure industry for many years, working in a range of roles. She has a wealth of experience in quality assurance across a range of qualifications in the fitness industry.

Roger Mallett

Roger Mallet

Roger has over 10 years of teaching experience and a further 12 years of industry experience. Over the years, he has delivered at a number of fitness conventions, taught group exercise classes and worked as a studio manager. Roger has taught a wide range of level 2 and 3 courses along with many CPD courses.




Amac Head Office

Although our Head Office is based near Canterbury (in Kent) our fitness courses run from various locations in England. It’s likely you will speak to most of us whilst on your learning journey with Amac and beyond…